Services & Pricing

Pick the size
that fits.

Every site is mobile-first, fast, and built to make your phone ring. Fixed prices, locked in before any work starts. Pick the package that matches your business — that's the only difference.

01 — Website Packages

Pick the size that fits.

Every site is mobile-first, fast, and built to make your phone ring. The difference between packages is scope — not quality.

Starter Site
1–2 pages · Brand-new businesses
$750
One-time · Fixed price

A clean home base online. Hero, services, contact, and a form — everything someone needs to find you and reach out.

  • Mobile-first responsive design
  • Contact form & click-to-call
  • Basic SEO + Google Maps
  • Printable QR code assets
Best for Sole proprietors, tradespeople, or new businesses that need a professional presence fast.
Full-Build Site
6–7 pages · Multi-service businesses
$2,400
One-time · Fixed price

A multi-section site for businesses with broader service offerings. Built for shops with detailed catalogs, integrated booking, or lots of content.

  • Everything in Standard, plus:
  • 6–7 custom pages
  • Booking or catalog integration
  • FAQ + service-area schema
Best for Multi-service businesses, busy shops, or any business where a five-page site won't cut it.
Best Value
Pro Site
8–10 pages · Complex businesses
$3,500
One-time · Fixed price

Full multi-section site with custom module and multi-location support. The complete package for businesses with the most complexity.

  • Everything in Full-Build, plus:
  • 8–10 custom pages
  • 1 included module
  • Multiple location support
Best for Multi-location businesses, restaurants with full menus, or any business that needs a custom integration baked in.

50% to start. The other 50% only when the site is right. Every quote is itemized and locked in before any work begins.

02 — Maintenance Plans

Do you need a retainer?

Most misunderstood part of owning a website. Some businesses need ongoing support, some genuinely don't. Read the descriptions and you'll know which you are.

No Retainer
Hand Off
$0 /mo
After launch · you manage it
  • Site is fully yours after launch
  • Hosting & domain transferred to you
  • You pay hosting (~$15–25/mo to provider)
  • Make your own updates or hire someone
  • No monthly commitment to me
  • Ad-hoc fixes at $85/hr

Best if you or your team is comfortable with basic web tools — or the site won't need many changes.

Essential
Essential
$50 /mo
Billed monthly · cancel anytime
  • Hosting managed for you
  • 1 hour of edits per month
  • Security & uptime monitoring
  • 1-business-day email support
  • Software & SSL maintained
  • No contracts — cancel anytime

Hands-off and affordable. Good fit for businesses that want the site looked after without paying for hours they won't use.

Quick Guide

Which plan is right for you?

Tech-comfortable and rarely change your site

Hand Off · $0/mo

You've got it — I'll point you to good self-managed hosting.

Want it off your plate, occasional small tweaks

Essential · $50/mo

Hosting handled, 1 hour of edits, security & uptime watched.

Busy restaurant, service biz, or content changes often

Priority · $199/mo

5 hours/mo, 24-hour urgent fixes, direct line to me.

One-time need after launch (big update, new page)

Ad-hoc · $85/hr

Available to all past clients, no retainer needed.

03 — SEO that actually moves the needle

Get found on Google.

Some SEO is table stakes (everyone needs it), some moves the needle, and some is just expensive hype. Here's the honest version for a local business.

✓ Included with every site

Foundation SEO

Meta tags, schema, speed, mobile, and alt text. Built into every site.

  • Page title and meta description tags
  • Structured headings & clean URLs
  • Local Business schema markup
  • Fast load times
  • Mobile-friendly design
  • Descriptive image alt text
Included — $0 extra
+ Reporting only

Performance Reporting

Monthly rank reports and traffic review. Reporting only — no active optimization. Good for businesses that want visibility into how the site is performing.

  • Monthly ranking report for key searches
  • Traffic and click-through analysis
  • Search Console + Analytics setup
  • Quarterly recommendations summary
$75/month
+ Active optimization

Enhanced Local SEO

Active local SEO: citations, location pages, monthly GBP posts, content tweaks, and tracking. Built for competitive markets or businesses serving multiple cities.

  • Local citation building & cleanup
  • Individual location landing pages
  • Monthly Google Business Profile posts
  • Ongoing content tweaks & keyword targeting
  • Rank tracking across service area
  • Competitor gap analysis
$495 setup · $349/mo
+ Optional add-on

Google Business Profile

Full map-pack setup with schema, photos, categories, and review-flow configuration. Often more important than your website for local "near me" searches.

  • Claim or create your Google Business Profile
  • Full category and attribute optimization
  • Photo upload and formatting (15–20 images)
  • Service area and hours setup
  • Schema markup linked to your website
  • Review-flow configuration
$275 one-time
💡

The honest truth about SEO

Foundation SEO (free) gets you indexed. Performance Reporting tells you what's working. Enhanced Local SEO is the active service that moves rankings — worth it in competitive markets (HVAC, roofing, restaurants) or if you serve multiple cities. Unsure? Start with Foundation, see what happens after 60 days, then we'll talk.

04 — Add-Ons

The extras that actually matter.

Not upsells for the sake of it. Each one has a specific use case — read the descriptions and you'll know if it applies to you.

Review Generation Setup
Google & Yelp

"Leave a Review" page with direct links, plus a text template you send customers after a job. Reviews are the #1 local ranking factor.

$100One-time setup
Online Booking Integration
Calendly, Square, etc.

Connect a booking tool so customers can schedule without calling. Best for salons, contractors, or medical/dental.

$125+ tool subscription
Additional Page
Added after initial build

Need to add a team page, new service, specials page, or location later? Flat-rate per page — no surprises.

$150–250per page
Image Sourcing & Optimization
For sites without their own photos

Curated, properly licensed stock imagery selected to match your business — sized, compressed, and alt-tagged for the site.

$200One-time
Coordinated Photo Shoot
Your team, shop, or job site

Local photographer coordinated for you. Real photos of your business outperform stock every time — especially for restaurants, shops, and trades.

$550–800Modesto area
Copywriting
Per page

If writing the words isn't your thing, I can draft your service descriptions, About page, and homepage copy in your voice.

$75–300per page
Logo Refresh
Modernize an existing logo

Got a dated logo that almost works? A refresh keeps the brand recognition but cleans up colors, type, and proportion for the web.

$300–500One-time
Basic Logo Creation
Wordmark or simple icon

A clean wordmark or simple icon if you don't have a logo yet. Includes vector files and color variations sized for web and print.

$600–900One-time
Google Business Profile
Map-pack setup

Full GBP setup with schema, photos, categories, and review-flow configuration. (Also listed under SEO above.)

$275One-time
Decision Guide

Not sure what to pick?

Answer these four questions and your setup will be obvious.

1 How many pages do you actually need?
1–2One home base — services, contact, form→ Starter $750
3–5Services, About, Gallery, Contact→ Standard $1,500
6–7Multi-service business with broader offerings→ Full-Build $2,400
8–10Multi-location or complex business→ Pro $3,500
2 How often does your business information change?
RarelyHours, prices, and staff stay the same for months→ Hand Off $0/mo
SometimesUpdate prices or photos a few times a year→ Essential $50/mo
OftenSpecials, menus, or team change frequently→ Priority $199/mo
3 How competitive is your local market?
LowOnly game in town or strong word of mouth→ Foundation SEO
MediumA few competitors, want to show up better→ Add GBP $275
HighHVAC, roofing, restaurants, multi-city→ Enhanced Local SEO
4 What's your comfort level with tech?
LowTechnology is not your thing→ Essential or Priority
MediumCan update text, don't want hosting hassle→ Essential $50/mo
HighComfortable managing your own hosting→ Hand Off + ad-hoc
The Process

Simple from start to launch.

Four straightforward steps. No jargon, no surprises — just a clear path to a site you're proud of.

1

Free Consultation

20-minute call about your business, your goals, and what your site actually needs. No pitch, no pressure.

2

Custom Quote

Clear written proposal: fixed price, exact scope, defined deliverables. Locked in before any work starts.

3

Build & Review

I build, you refine. You stay involved as much or as little as you want — no surprises at the end.

4

Launch & Support

Live in ~3 weeks. Reachable by call, text, or email after launch — by the same person who built the site.

Full Rate Sheet

Everything in one place.

All prices are flat-rate and fixed. What you see is what you pay — no surprise invoices.

Website Builds (One-Time · Fixed Price)
Starter Site (1–2 pages)$750
Standard Site (3–5 pages)$1,500
Full-Build Site (6–7 pages)$2,400
Pro Site (8–10 pages)$3,500
Maintenance & Retainers
Hand Off — no retainer$0/mo
Essential (hosting + 1 hr edits)$50/mo
Priority (5 hrs + urgent fixes)$199/mo
Ad-hoc hourly (no retainer)$85/hr
SEO Options
Foundation SEO (meta, schema, speed, mobile, alt)Included
Performance Reporting (rank + traffic)$75/mo
Enhanced Local SEO — setup$495
Enhanced Local SEO — ongoing$349/mo
Google Business Profile setup$275
Add-Ons (One-Time)
Review Generation Setup$100
Online Booking Integration$125
Additional Page (after launch)$150–250
Image Sourcing & Optimization$200
Coordinated Photo Shoot$550–800
Copywriting (per page)$75–300
Logo Refresh$300–500
Basic Logo Creation$600–900

Quotes are itemized before any work starts. Final invoices match the proposal — every time. 50% to start, 50% only when the site is right.

Tyler's Guarantee

If your site isn't right, you don't pay the final invoice.

I work until you're proud to send people to it. You're also talking directly to the person building your site — no account managers, no handoffs, no one reading your requirements second-hand.

— Tyler Vance, Modesto Web Co.